The New Book

Holding Onto What's Mine

Bad Bunny, Winning, and Cultural Power

On sale April 27, 2027

In this urgent and incisive reckoning, bestselling author Julissa Arce uses Bad Bunny’s astronomical rise to challenge what success really means—and makes the case that it only counts when we bring our community with us.

About

Meet Julissa

Julissa Arce is a bestselling author and cultural critic whose work explores identity, belonging, success, and who has the power to define them. Her books include You Sound Like a White Girl and the forthcoming Holding Onto What’s Mine: Bad Bunny, Winning, and Cultural Power. Her writing has appeared in Vogue and The New York Times and on CNBC. She speaks nationally about success, cultural identity, and power.

Books

More Books by Julissa

You Sound Like a White Girl

The Case for Rejecting Assimilation

Flatiron Books, 2022

Someone Like Me

How One Undocumented Girl Fought for Her American Dream

Little, Brown Books for Young Readers, 2018. Also in Spanish as Alguien como yo.

My (Underground) American Dream

My True Story as an Undocumented Immigrant Who Became a Wall Street Executive

Center Street, 2016. Also in Spanish as Entre las sombras del sueño americano.

Speaking

Invite Julissa to Speak

Drawing on her path from undocumented student to Wall Street executive to bestselling author, Julissa speaks to students, educators, and companies about identity, belonging, and the real cost of fitting in.

Writing: The New York Times · Vogue · TIME · CNBC · BuzzFeed News

Press: CNN · MSNBC · NPR · The Guardian

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